Beware Shiny Objects: Using Research to Discern Innovation from Trends Danielle Matherne Oct 31, 2024 3 min read If diamonds are a girl’s best friend, then new features are ... Read More
Tech Talks: Best Practices in Loyalty UI and UX Danielle Matherne Jul 3, 2024 14 min read User experience (UX) and user interface (UI) are two terms ... Read More
Brand, Product Design, and the Battle for User Psychology Danielle Matherne Jun 6, 2024 5 min read What feels like eons ago, I cut my design teeth in branding ... Read More
How to Sift Through the Noise and Action User Feedback Danielle Matherne Nov 27, 2023 3 min read It’s User Experience 101: to have a great user experience, ... Read More
Why personalization matters in travel loyalty iSeatz Apr 11, 2023 5 min read Personalization is a hallmark of the modern digital ... Read More
the myth of "pixel perfect" Danielle Matherne Apr 6, 2020 3 min read It's 2020, and by now, we have a few things we're certain ... Read More
women in tech: danielle matherne iSeatz Feb 11, 2020 7 min read Only 25% of computing jobs are held by women, despite women ... Read More
